ABOUT US

Choras is an Indian homegrown label shaping modern fashion through the unshakeable old-age crafts of India.

We want to give our crafts a cool new modern eye through contemporary designs while not being nostalgic and emotional.

Our manifesto is to offer joyful, fashion-forward designs for your wardrobe. We work with natural, Indian textiles and champion artisanal craft techniques such as hand block printing and hand embroidery among others. The results are entirely unique and we hope they bring a bit of colour and wonder to your world.

We work closely with local artisans to ensure fair trade, sustainable materials, and authentic processes. Every fabric we print is handmade with love, making each piece truly one of a kind.

we believe slow fashion is soulful fashion — crafted by hands, inspired by nature, and worn with pride.